Bridge the Gap
Between Intelligence
and Activation
Activate INFUSE demand programs
with HG Insights technology intelligence
Speak with a demand expert to learn more

Demand Performance Powered by Strategic Insights

Incorporate INFUSE & HG Insights into your GTM motions to enhance resource effectiveness and engagement-to-close ratio of your must-win accounts

High Growth Competitive Displacement

Identify, engage, and convert buying groups at contract end date to expand market share

High Growth
Ecosystem

Prioritize untapped, qualified accounts with complementary and fully integrated technologies to maximize ROI

High Growth
Discovery

Identify and prioritize high-potential accounts using lookalike modeling and IT spend insights to enhance and scale ABM

High Growth
Channel

 Expand your channel market by engaging with high-performance partners—ensuring a strong match for success

Limited Offer
Anchor your success with 100 verified and nurture-ready leads—free of charge for HG Insights clients

Activate HG Insights
With The INFUSE Demand Accelerator

Speak with a demand expert to learn more
ONE SOURCE OF

DEMAND TECHNOLOGY INSIGHTS

Discover growth opportunities, protect market share, and allocate sales resources efficiently
Define the size and shape of your TAM the way you see your market
Pinpoint prospect technologies and track accounts with a high propensity to buy
Spot opportunities before your competitors by identifying lucrative whitespace from tech wallet share
Increase pipeline velocity, enhance conversions, and shorten the sales cycle
Unlock true sales potential across target accounts, improving forecasting and balancing quotas
Engage key buyers, generate demand, and enable long-term growth
Boost marketing engagement and ROI through laser-focused ABM programs

Unlock Your Target Market

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20B+ unique sources

Accurately size your markets, allocate resources, and target the right prospects with HG Insights Technology Intelligence.

Uncover new markets and competitive displacement opportunities by capturing contract and spend insights, identifying installations, and recognizing buyer intent.

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252M+ B2B buyer profiles

Drive engagement in your target market’s buying groups with INFUSE first-party data on professionals from over 16M+ companies in 35+ verticals.

Deliver extraordinary engagement in your audience’s niche to outpace competitors and position your solutions favorably.

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24/5 demand generation support

1400+ demand experts are readily available to launch, monitor, and optimize demand generation campaigns, achieving unparalleled outcomes that exceed your expectations.

Glean real-time insights from campaigns via the award-winning INFUSE Demand Accelerator, with support from the first Client Success team in the demand generation industry.

Speak with a demand expert to learn more
Our vision for

better together

WHAT
What is the shape, size and share of my market?
WHO
Who are my ideal customers and how do I target them?
HOW
How should I allocate my resources most effectively and efficiently?
WHERE
Where can my solution make the biggest impact?
WHEN
When are target buyers ready to make a purchase decision?
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Gain an understanding of the IT environment
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Discover expenditures across IT categories and install footprint
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Identify key purchase moments
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Engage with buying groups at target accounts in each buying stage
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Accelerate pipeline development
Speak with a demand expert to learn more